Turkey messaging statistics
Figures sourced from TurkStat and Harvard Business Review, Meta's platform limits, and four steps for building your own benchmark. Usable in decks and proposals.
Four reference pages
Each one was written to answer a single question.
Automation glossary
Forty terms explained, from flow and webhook to template message and ref link. The first page to hand a new team member.
The WhatsApp 24-hour rule
When the window opens, when it closes, and which message may be sent when. An eight-row decision table and a five-step setup order.
Message templates and checklist
Sixteen ready-made DM texts and the 18 points to tick before your first flow goes live. Printable and shareable.
Straight to a page
- Turkey messaging statistics — sourced data and a benchmarking method
- Automation glossary — 40 terms with examples
- The WhatsApp 24-hour rule — decision table and setup order
- Message templates and checklist — copyable wording, pre-launch list
The guides
- How to measure DM response time — median, p90 and the out-of-hours split
- The WhatsApp template approval guide — categories and rejection reasons
- Instagram or WhatsApp? — a channel decision table
- Automation funnel metrics — which number tells you what
- Writing DM message templates — tone, length and the call to action
- The Instagram automation readiness checklist — account type, roles, permissions
How you can use these pages
All of it is free and public. Use it in your own article, deck or training material with a citation. When you quote a figure, please name the original institution as well — each page carries its sources at the bottom.
If something you need is missing, tell us. These pages grow out of the questions we get.
Latest from the blog
The articles that go with these guides.
September 19, 2026
How to measure DM response time: median, p90 and the out-of-hours split
“We reply in four minutes on average” is usually wrong. Which moment starts the clock, why the median beats the mean, and how to separate working hours from the rest.
- measurement
- response time
- inbox
- reporting
- dm
September 16, 2026
The WhatsApp template approval guide: categories and rejection reasons
Why was your template rejected? Category selection, variable fields, the reasons reviews turn templates down, and how to fix and resubmit one.
- guide
- message template
- approval
- automation
September 13, 2026
Instagram or WhatsApp? A channel decision table for your business
Opening both is not the right move for every business. Which channel should you start with, based on product type, sales cycle and team size — plus when to add the second.
- strategy
- channel choice
- comparison
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